Privacy Policy
Effective Date: August 5, 2025

1. Introduction
Horner Industrial Group (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when visiting our website at hornerindustrial.com (the “Site”) or otherwise interacting with us. This Privacy Policy explains what information we collect, how we use it, with whom we share it, and your choices regarding that information.

2. Information We Collect

a. Information You Provide Directly

  • Contact information such as name, email address, phone number, and company details when you submit a quote request, contact form, or otherwise correspond with us.

  • Any other information you voluntarily provide in emails or form submissions.

b. Automatically Collected Information
When you visit the Site, we automatically collect certain information about your device and usage, including:

  • IP address

  • Browser type and version

  • Pages viewed and navigation paths

  • Referring/exit URLs

  • Date/time stamps

  • Interaction data (clicks, scrolls) via analytics tools

This data is collected through cookies and similar tracking technologies (see Section 4).

3. Cookies and Tracking Technologies

We use cookies and third-party tracking technologies to understand how visitors use the Site, to improve user experience, and for marketing/advertising purposes. The following categories of cookies are in use:

Necessary Cookies
These are essential for the Site’s basic functioning (e.g., session management).
(Example: Internal transient IDs)

Analytics Cookies
We use the following analytics tools to understand usage patterns and improve the Site:

  • Google Analytics (_ga, _gid, gat_gtag_UA_*, ga_*) – tracks visitor behavior, session data, and campaign attribution.

  • Microsoft Clarity (CLID, _clck, clsk) – collects user interaction data (e.g., page views, clicks) to generate session recordings and heatmaps.

  • Microsoft/Bing Analytics (MUID.bing.com, MR.c.bing.com, SRM_B.c.bing.com, SM.c.clarity.ms, MUID.clarity.ms, MR.c.clarity.ms, ANONCHK.c.clarity.ms) – used for advertising and performance reporting.

Advertisement/Performance Cookies
These are used to measure effectiveness of advertising and coordinate identifiers across platforms.

Other

  • wpjb_transient_id – used internally by the site for transient state (no public description).

Cookie Duration:
Durations vary (e.g., Google Analytics cookies persist up to 1 year or 1 day depending on the cookie; advertising identifiers may persist longer as shown in internal scans).

4. Consent & Opt-Out

  • Consent: Non-essential cookies (analytics and advertising) are subject to user choice.

  • Opt-Out:

    • For marketing emails, you may unsubscribe via the “unsubscribe” link included in each email.

    • To opt out of targeted advertising, you can adjust preferences via your browser settings, or use industry opt-out tools (e.g., Google’s Ads Settings, Microsoft advertising opt-outs) as applicable.

    • You may also use a browser to access our website that doesn’t allow for analytics tracking for your visits.

5. How We Use Information

We use the information we collect to:

  • Respond to inquiries and fulfill requests (e.g., quotes, contact).

  • Improve and maintain the Site and our services.

  • Understand how the Site is used and optimize content and functionality.

  • Send marketing communications if you’ve opted in (with unsubscribe options).

  • Comply with legal obligations and defend legal claims.

6. Sharing and Disclosure

We do not sell personal information. We may share information with:

  • Service providers who perform functions on our behalf (e.g., hosting, analytics, email delivery).

  • Legal authorities if required by law or to protect our legal rights.

  • Business transfers in the event of merger, acquisition, or sale of assets (with appropriate safeguards).

All third parties that receive personal data do so as processors under contract and are restricted from using data for unrelated purposes.

7. Your Rights (U.S. Focus / California Residents)

General U.S. Users:
You can request access to, correction of, or deletion of your personal information by contacting us. We will verify your identity before fulfilling requests.

California Residents:
In addition to the above, California residents have:

  • The right to know categories of personal information collected, disclosed, or sold.

  • The right to request deletion of personal information.

  • The right to opt out of the “sale” of personal information. (Note: We do not sell personal information in the typical sense; if any sharing constitutes a “sale” under California law, you may opt out.)

  • The right not to be discriminated against for exercising these rights.

To exercise any of these rights, contact us as described below. We will respond within the timeframes required by applicable law (typically 45 days, subject to reasonable extension with notice).

8. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. For example, inquiry records may be kept for business continuity and compliance purposes.

9. Contact & Data Subject Requests

For privacy inquiries, requests to access, correct, delete, or opt out, or any questions about this policy, contact:
Jacqueline Keen
Email: Jacqueline.keen@hornerindustrial.com
Phone: 1.877.467.6372 (you may be directed to follow up in writing for verification)
Address: 1521 East Washington Street, Indianapolis, Indiana 46201

Please include sufficient detail to verify your identity and describe your request. We may require a reasonable method to confirm identity to prevent unauthorized disclosure.

10. Children’s Privacy

The Site is not directed to children under 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected such information without parental consent, we will take steps to delete it.

11. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for their privacy practices. Review the privacy policy of each site you visit.

12. Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or electronic storage is 100% secure.

13. Changes to This Policy

We may update this Privacy Policy periodically. The “Effective Date” above will reflect the last revision. We encourage you to revisit this policy to stay informed about how we protect your information.

14. Contact Information

If you have questions or concerns regarding this policy or our privacy practices, contact Jacqueline Keen at Jacqueline.keen@hornerindustrial.com.